Evolving Buyer Journey's in a Connected World

As the digital landscape constantly evolves, so too have consumer expectations. In this era of ubiquitous connectivity and multiple devices, I understand that consumers are more empowered and discerning than ever. For me, earning their trust is not just a goal - it’s an ongoing journey.

At the core of effective communication is a strategy that goes beyond capturing attention - it’s about influencing hearts, minds and ultimately, behavior.

The average individual is bombarded with millions of ads annually. My challenge lies not just in capturing their time and attention, but in building genuine trust, especially in a world where only a fraction of consumers trust brand messaging.

I specialize in securing consistent media features for my clients, particularly in their specific niche markets. This consistent media presence does more than elevate your brand as a credible authority; it significantly shapes the buyer's journey. By creating a substantial digital footprint, I ensure that when consumers interact with your brand, they are met with a narrative of trust and expertise. 

My strategies are designed to alter not just consumer perceptions but their behaviors as well, guiding them towards a journey of trust with your brand. It's not just about making an impression; it's about leaving a lasting impact that reshapes consumer expectations and beliefs.

My Promise: Enhancing Long-Term Credibility and Growth 

Here's my commitment: I help small businesses amplify their long-term credibility, visibility, income, and SEO with tailor-made digital growth strategies. By transforming the buyer's journey, I do more than just change the narrative; I change the game. 

Let me show you how we can redefine your path to success.

retainer services

SUSTAINED MOMENTUM

3 Month retainer

Media Strategy


What’s Included:

Two guaranteed media placements per month* (minimum) 
Competitor media monitoring 
Monthly coverage book 
Active social listening 
Press kit preparation 
Email support 
Monthly website / SEO audit 
Strategic media pitching 
Personal brand growth strategies

INVESTMENT COST — starting at $3,500 / month

6 month retainer

Comprehensive Media Engagement


What’s Included:

All services offered in the 3-month retainer at a more economical rate.

It's important to note that gaining media coverage is a process that takes time. The longer we work together, the better your chances of gaining more exposure. After six months, once we've built momentum, we can revisit and discuss a new consistency retainer to continue enhancing your brand's presence in the media. At that point, we'll reevaluate and tailor a retainer plan that aligns with the evolved needs and goals of your brand.

INVESTMENT COST — STARTING AT $3250 / month

one time services

IMPACTFUL BEGINNINGS

OPTION 1

Media Strategy Consulation


Jumpstart your digital journey with a one-time consultation. I bring you deep insights and foundational strategies to enhance your digital presence and refine the buyer's journey. This package includes an initial assessment, actionable recommendations, and SEO insights, all crafted to boost your brand's online influence.

INVESTMENT COST — Just $199

OPTION 2

Press Release Package


Ready to make headlines? Fast-track your announcement with my specialized press release service. Starting at just $999, this package is your gateway to making a significant impact in the media and sharing your story with the world. 

INVESTMENT COST — Just $999

OPTION 3

Paid Media Outreach


One Guaranteed Placement: “ONE OFFS” Embark on your journey to brand prominence with our exclusive media placement package. For a single investment of $1,999, we guarantee that your business will be featured once, providing a significant boost to your digital presence and visibility.

INVESTMENT COST — Just $1,999

ADDITIONAL ADD-ON SERVICES

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ADDITIONAL ADD-ON SERVICES /

Done-for-you ghostwriting (pricing varies) 

Press release creation and distribution (additional charge)

MEET THE FOUNDER

Dawna Jarvis

As a globally recognized figure in PR, media strategy, and digital presence enhancement, my work transcends mere recognition. Voted into the top 100 in PR by Clutch, Manifest, and Qwoted, my strategy revolves around not just landing press coverage but also forging lasting industry leadership for brands, ensuring they captivate their ideal audience.

Let’s Chat!

The media is a powerful tool for building trust between your business and the community. And trust is everything! You can use the news to establish your brand, share your story with a larger audience, and even bring in more customers. Ready or not, let’s book a call to see how we can get you there one step at a time! After you schedule your call, download my FREE guide above on ‘5 Things You Need Before Going to the Media’ to get started right now.