The Power of Pivoting: My Journey from Salon Owner to Business Strategist
As a hairstylist for over two decades, I developed a keen eye for style and beauty. However, I knew there was more to my career than just cutting and styling hair. That’s why I decided to open my own salon, where I could not only continue to work as a stylist but also run a successful business.
5 Business Growth Strategies for 2023
As the new year approaches, you may be thinking about how to make your business more successful. You may wonder what strategies will take your business from good to great. This article takes a look at five ways that you can use to ensure that your 2023 is filled with success!
5 Reasons You Need Media Coverage For Your Business
The media is a powerful tool for building trust between your business and the community. You can use the news to establish your brand, share your story with a larger audience, and even bring in more customers. Here are a few ways the media benefits your business:
What is SEO?
SEO stands for “search engine optimization,” and it’s the process of improving your website to appear higher in search engine results. This is a crucial part of marketing your business online. You must ensure that people can find you when searching for products or services related to your offer. It’s also important because having a strong online presence helps grow your business by increasing traffic and conversions.
5 Ways to Recession-Proof Your Salon
In today's economy, every business owner is worried about the future of their business. While many of us have seen our profits drop, there are still ways to increase your bottom line and weather the storm. Here are five tips for making sure your salon survives these hard times:
7 Things I Wish Someone Told me When I Started my Business
I’ve been running my own business for years and I’m still learning new things every day. I’ve made mistakes and learned from them, but there are some lessons that would have been helpful to know before I started out. The following list is what I wish the people around me would have told me when I first started out:
Tips for Starting and Growing Your Own Business
Starting your own business is exciting, but it can also be overwhelming. If you want to grow your small business and do it successfully, you need to realize that there is no rule book or perfect business plan. You will have ups and downs along the way; just remember that being a business owner beats having a 9–5 job any day!
FREE GUIDE
5 Things You Need Before Going to the Media
Media-Ready or Not? Lack of Preparation leads to missed opportunities: Approaching the media unprepared can result in your pitch being overlooked, limiting visibility and growth opportunities. Use these 5 critical criteria to gauge your preparedness before engaging with the press!
Explore the Packages
Whether your business is a restaurant, nonprofit organization, or online platform, you need to build trust with the community in order to be successful. You can use news stories and coverage of your company as a way to construct a bond between you and potential customers. When people see that other people are talking about how great your business is, they’ll be more likely to work with you as well. Let’s build your company’s trust together.
Book a Consult Call
The media is a powerful tool for building trust between your business and the community. And trust is everything! You can use the news to establish your brand, share your story with a larger audience, and even bring in more customers. Ready or not, let’s book a call to see how we can get you there one step at a time! After you schedule your call, download my FREE guide above on ‘5 Things You Need Before Going to the Media’ to get started right now.